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Internet

Google AdSense vs Yahoo Publisher Network

Many webmasters want to make as much money as possible to cover server costs and get some profit for running any website. The most popular way to monetize your traffic is contextual advertising. How does it work? Webmaster needs to place a special code on his website to start earning money. Once new visitor comes to your website, relevant text or image ad is delivered. If visitor is interested in ad displayed, he clicks it and brings you money. Simple, isn’t it? There are some networks which offer this form of online advertising: AdEngage, Clicksor, Kanoodle, TargetPoint and others. But when we talk about making money from website, we mean Google AdSense – the most popular contextual advertising network in the universe. Google AdSense network has many advertisers and even more publishers. And their payout ratio was the best. Yes, it’s not a mistake, I really wrote IT WAS. Does it mean there is something better now?

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Internet

How to Optimize Web Site Conversion Rates?

All webmasters know – if you need your products or services to be sold, you need to be seen by your customers. The problem is that sales effectiveness depends on the content displayed on your site’s pages. Naturally, if you want to increase sales ratio, you need to display very relevant and persuasive content for your visitors. As I’m selling a few types of services myself, I know how hard it is to convert visitors to new customers. While I was thinking how to solve that problem, one of my friends sent me a message about a new product called SiteSpect, which gives web marketers the power to scientifically test, fine-tune and optimize their web site’s landing pages and key conversion pages through A/B testing, split testing and even multivariate testing. It’s a great time to check this tool, isn’t it?

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Internet

Make Your Online Business

I was visiting one of message boards around the internet last night and saw an interesting title – “How can I make money on the Internet?”. One computer guy just asked about any opportunities to make some money using his computer and internet connection. He simply wanted to “make about $50 per year”. But the most interesting thing was, that most answers were: “Forget about it, it’s not possible”, “Just idiots believe it’s possible to work online”, “You need to find a real job if you want to make real money”, “No one has made money online yet” and so on.

And you know what? Actually, I was shocked a little. The first mind in my head was – “What am I doing in my life? Am I just another idiot on the net? Should I find a “real” job now?”. But isn’t there any opportunity to have your own business online? Yes, it is. And if someone tells you it’s not possible, don’t believe. There are a lot of opportunities, you just need to choose one.

Categories
Internet

Good-Bye and Hello Google PageRank

If you are a webmaster, you know about Google PageRank a lot. It’s one of the most important factors for every webmaster. Even if Google PageRank is not so important as most people think, the disappearance of PageRank caused a lot of hot discussions. We hadn’t any official confirmation about this issue from Google Team and today it’s working again like before. But can we imagine our life without it?

Because I’m selling plain text links for advertisers, I got a lot of emails from blog visitors. The main question was: “How do you think, will webmasters stop buying text links from now? Can we say a Good-Bye for our business?”. I don’t think so. Why? Let’s say Google PageRank gone forever. What does it mean to individual webmasters? Nothing actually.